I do keep a pretty close eye on my stats, using sitemeter, though there are lots of other services out there as well. Actually, your web host probably provides a stat tracker. The cool thing about this is that you can find the referring URLs that lead people to your site. A lot of my visitors come by way of web searches, and I think it’s because I mention specific products/bands/TV shows/places/etc. in my blog. For example, when I was shopping for a laptop and later for a phone, I mentioned the exact models I was looking at, and people searching for information on those products are finding me. I also write a lot about TV shows and mention the episode titles, character names, etc., and that leads a lot of people to my blog. And, I link to a lot of other sites, and when the owners of those sites find out, they may link back or at least drop by for a visit to see what I said about them.

These are just my tips, but there’s lots of information out there about getting more visitors to your site. Good luck!